Website author headshot
Cameron Oatley
ExtremeHiFi
Website author headshot
Julian Shapiro
ExtremeHiFi

Note that this is a discontinued product. You may want to visit the brand's page here to browse their newer products.

What reviewers think

Bloggers and YouTubers have tried this product—so we've summarized their strongest opinions below. Links to full reviews follow.

Product Strengths

  • Focuses hard and fast on tonal realism, and provides quality sound
  • Offers a broad and open soundstage
  • Has straight sides, making alignment and cueing easy

Product Considerations

  • Not tuned for Metal music
  • With a 2g downforce, not quite as secure a tracker as the top Ruby Reference
  • The exposed cantilever may agitate nervous types

Comparisons (according to reviewers)

  • The AVID Ionic offers similar inky-black backgrounds to the SME Model 60, but the SME surpasses the AVID in its shattering dynamics and its utter transparency and clarity in the upper frequency range

Takeaway: The AVID Ionic cartridge is a balanced and neutral cartridge that is focused on detail and clarity, not on being bigger or louder. With a good turntable, this cartridge will open up a world of information and be a sonic friend for life.

What are hifi reviews useful for? (1) Identifying products you should demo in person at a dealer. (2) Learning which products reviewers unanimously praise as the best they've heard (this means they probably are legitimately great). (3) Identifying a product's attributes that satisfy your idiosyncratic needs and tastes. Beyond that, we often discount what reviewers say because they heap praise on most products—and are often apprehensive about publishing strong criticism or comparisons between products. Further, they seldom have more than a few products on-hand, often relying on their memories to compare past products. Always listen for yourself.

All

Ionic

reviews

[{"title":"AVID Ionic Cartridge","link":"https://www.hifinews.com/content/avid-ionic-cartridge","source":"Hi-Fi News","datePublished":""},{"title":"IONIC MOVING COIL CARTRIDGE FROM AVID","link":"https://theaudiophileman.com/ionic-moving-coil-cartridge-review-avid","source":"The Audiophile Man","datePublished":""},{"title":"AVID HiFi Acutus Dark Iron Turntable, Nexus Tonearm, and ...","link":"https://www.soundstageultra.com/index.php/equipment-menu/1258-avid-hifi-acutus-dark-iron-turntable-nexus-tonearm-and-ionic-cartridge","source":"soundstageultra.com","datePublished":""},{"title":"AVID Ionic Cartridge Lab Report","link":"https://www.hifinews.com/content/avid-ionic-cartridge-lab-report","source":"hifinews.com","datePublished":""}]
An excellent review of a great product
/
Publisher
/
3/1/2022
An excellent review of a great product
Publisher
/
3/1/2022

Manufacturer details

TYPE:

MOVING COIL

OUTPUT VOLTAGE:

0.32mV

FREQUENCY RESPONSE:

15Hz-25KHz

TRACKING FORCE:

2.0gr (±0.2gr)

LOAD IMPEDANCE:

\>100Ω

CANTILEVER MATERIAL:

ALUMINIUM 

STYLUS PROFILE:

ELIPTICAL

STYLUS MATERIAL:

SOLID DIAMOND

NET WEIGHT:

9.1g

Offering a penetrating vision into the soundscape of your music, instruments become etched within their own space, deep into the distance, giving you a wonderful three-dimensional portrayal of the performance that makes you believe your there. With everything rigidly encapsulated within the solid aluminium body, there is never a hint of harshness, vocals as smooth as silk or raucous and live but never with distortion. Our Ionic low output Moving coil cartridge encapsulates all that is good about our designs in an attractive package, keeping true to our original design principles, but so much more affordable.
Offering a penetrating vision into the soundscape of your music, instruments become etched within their own space, deep into the distance, giving you a wonderful three-dimensional portrayal of the performance that makes you believe your there.

With everything rigidly encapsulated within the solid aluminium body, there is never a hint of harshness, vocals as smooth as silk or raucous and live but never with distortion. Our Ionic low output Moving coil cartridge encapsulates all that is good about our designs in an attractive package, keeping true to our original design principles, but so much more affordable.

Flagship Principles

Employing the same approach to removing vibration away from the critical stylus point by using the same machined cartridge body allows vibration to pass into the tonearm rather than feeding back to the cantilever assembly, reducing the commonly heard 'needle-talk'.

Despite this being our entry model, we have managed to retain the same magnet assembly and coils, keeping cantilever dynamic inertia low, reducing the potential risk of record damage and making sure surface noise is low.

awaken your music

With the Ionic cartridge on your turntable, you are guaranteed an outstanding musical performance from all your vinyl, bringing life and realism into your living room. Vocals leap out from the silent background and offering a deep soundstage that puts y...
Manufacturer Site

Brand highlights

Taking a step back to look at reviewers' thoughts of the brand's entire lineup—not just this product—what stands out most is the following:

  • AVID's design philosophy revolves around minimizing unwanted noise and vibrations by using rigid, heavily damped, proprietary materials for the body and yokes of their cartridges, turntables, and tonearms.
  • Neutrality is a recurring theme, with Avid products aiming for an "utterly neutral" sonic signature to provide a blank canvas for other components and recordings to shine.
  • AVID turntables and cartridges are designed to be relatively insensitive to their environment, not requiring exotic racks or dedicated supports, suggesting their designs handle vibrations effectively.

Ingenium-turntable  

  • Positioning: The entry-level model aimed at budget-conscious users.  
  • Description: Offers a reliable belt drive mechanism and basic isolation features that help deliver clear sound in smaller rooms. In comparison to the other models, it provides essential performance without advanced engineering details for those who need simple functionality at a lower cost.

Diva-II-SP-turntable  

  • Positioning: A mid-range model that builds on the entry-level design with enhanced mechanical features.  
  • Description: Introduces an improved suspension system and refined tonearm design that help boost tracking precision and stability over the Ingenium. Compared to other products in the lineup, it offers a balanced step up in engineering for medium-sized setups.

Volvere-turntable  

  • Positioning: A mid-to-high tier option focused on greater mechanical stability and refined performance.  
  • Description: Uses an upgraded motor control and enhanced isolation measures that result in steadier operation and improved sound reproduction. In contrast to the Ingenium and Diva-II-SP models, its superior build quality and technical improvements suit buyers looking for a noticeable upgrade in performance and precision.

Acutus-reference  

  • Positioning: A high-end reference model designed for dedicated audiophile listening environments.  
  • Description: Features precision machining and an innovative motor system that markedly reduce vibration and enhance accurate tracking, setting it apart from the lower-tier products. Compared to the Ingenium, Diva-II-SP, and Volvere models, it offers advanced isolation and refined control.

Acutus-reference-mono  

  • Positioning: The flagship model with the highest level of engineering refinement in the lineup.  
  • Description: Features a bespoke mono-block design that significantly improves channel separation and minimizes interference, distinguishing it from all other models. Compared to the Acutus-reference and the rest of the range, it provides the most sophisticated circuitry and tonearm system.
See All Products
Avg. Product Price
$2,501-$5,000
Used For Sale
4
 Available (Scroll Down)
Brand Popularity
129
 of 900+
Badges
Top 50 Brand
Top 250 Brand
Products Listed
32
Founding Year
1995

Our take on the brand

AVID Hifi is a brand known for its turntables featuring unique engineering like sapphire bearings and dual-stage clamping systems that improve bass grip and soundstage projection. The brand's design philosophy involves developing technology in their high-end models and then adapting it for more affordable products, with their components made from solid aluminum and speakers weighing 100kg for exceptional build quality.

Look inside the brand

Brand Page

Our interview with the brand

What are two key technological innovations or strong opinions that differ you from other brands?

What's your approach to customer support?

What are your favorite tracks for showcasing the strength of your products?

What other products pair best with yours?

From our interview with
.
Brand Page

What if you spend more?

Product image
EMT Tontechnik
JSD Novel Titan
6995
6995
/
2
Reviews

Ultimate stereo cartridge with EMT multi-layer core transducer and titanium body All EMT Novel products feature the innovative EMT multi-layer core transducer technology. The coil core is designed in two parts and is arranged around a carrier made of high-strength titanium, which encloses the sapphire needle carrier. Incredible realistic performance is achieved, while at the same time the tried and trusted EMT typical specs are respected. The generator coil of the JSD Novel Titan is made of pure silver and creates a fine and smooth sound. The titanium housing ensures optimal energy dissipation on high-quality tonearms.

EMT Tontechnik, originally developed for German broadcasters, is renowned for its high-performance moving coil cartridges and digital reverb units that emphasize honesty and coherence. Their turntables and cartridges maintain a distinct sonic signature that blends transient speed with musical attack, while their reverb units, including the EMT 246 with its EMT 250 algorithm, are considered among the best digital reverbs ever made.
Check Amazon
Expand Details

Our summary

Product Strengths

  • Generous low-frequency transient textures, such as fingers plucking double bass strings
  • Smoothness, refinement, good timbral balance, and commendable transparency
  • Precise build quality
  • Seamless delivery, producing musical pleasure on a rich, colorful pallet

Product Considerations

  • The Titan does not include a stylus guard, which could be a problem for people with cats, children, or housekeepers
  • A particular vocal sibilant characteristic—a super-narrow, almost sweet peak—was noted
  • If hard rock is your thing—look elsewhere

Comparisons (according to reviewers)

  • Original vs test pressing of The Fantastic Expedition of Dillard & Clark—the EMT's generous presentation of bass transient textures was there too, without overhang

Takeaway: The EMT JSD Novel Titan MC cartridge uses modern materials to enhance a classic design, delivering a fast and fresh sound. With its high output and precise build, it reliably delivers satisfying musical experiences.

Video review

Our take on the brand

EMT Tontechnik, originally developed for German broadcasters, is renowned for its high-performance moving coil cartridges and digital reverb units that emphasize honesty and coherence. Their turntables and cartridges maintain a distinct sonic signature that blends transient speed with musical attack, while their reverb units, including the EMT 246 with its EMT 250 algorithm, are considered among the best digital reverbs ever made.
Website author headshot
Julian Shapiro
ExtremeHiFi Writer
Product Page
Product Page
Product image
TechDAS
TDC01
8338
8338
/
2
Reviews

The TDC01 cartridge features a novel egg-shaped housing which was chosen because of its unchallenged structural Section Modulus properties. This unique housing made of A7075 Super Duralumin, and although difficult to machine with such extreme precision, is an ideal form factor to dissipate extraneous energy coming from the record groove. This, in turn, allows the generator system to reproduce only the clean signal of the music itself. The result is absolute purity of tone, with deep, detailed bass, extraordinary smooth clarity of the midrange, and crisp, clean highs bathed in pure air; together with the vast dynamic range of this design – and making a clear departure from the thin sound that so often is present in many MC cartridges – the TDC-01 presents a musical presentation of absolute beauty, solid authority, and incredible, holographic realism.

TechDAS is a premium turntable brand that uses rare air bearing and vacuum hold-down technologies, designed by former Micro Seiki engineer Hideaki Nishikawa. Their Air Force series turntables combine high-mass chassis with advanced air suspension systems to minimize vibrations, while their vacuum hold-down system reduces record warping for better sound quality.
Check Amazon
Expand Details

Our summary

Product Strengths

  • Combines a satiny top-end sheen with an authoritarian dynamic slam and impressive transparency
  • Soundstages were deep and wide where appropriate
  • Produced transient sharpness on the bottom and in the mids
  • Tonally neutral-sounding
  • Bottom-end extension and resolution of low-level detail were high quality

Product Considerations

  • Super-refined reproduction of transients as somewhat on the polite side overall, and better suited to jazz and classical than to harder-edged rock, soul, and blues
  • Requires a very low loading value to get the most out of it, surprising considering the recommended 100-200 ohms
  • At 17gm, it is on the heavy side

Comparisons (according to reviewers)

  • The TechDAS TDC01 Ti offered transparency similar to the Kuzma CAR-60
  • The TechDAS TDC01 Ti also produced Proteus-like overall dynamic 'slam'

Takeaway: The TechDAS TDC01 Ti cartridge is a high-quality product that combines smoothness with dynamic slam, making for a refined sound. Its neutrality and detail make it a good choice for audiophiles who enjoy jazz and classical music.

Video review

Our take on the brand

TechDAS is a premium turntable brand that uses rare air bearing and vacuum hold-down technologies, designed by former Micro Seiki engineer Hideaki Nishikawa. Their Air Force series turntables combine high-mass chassis with advanced air suspension systems to minimize vibrations, while their vacuum hold-down system reduces record warping for better sound quality.
Website author headshot
Julian Shapiro
ExtremeHiFi Writer
Product Page
Product Page
Product image
EMT Tontechnik
JSD Novel Gold
7995
7995
/
1
Reviews

Ultimate stereo cartridge with EMT multi-layer core transducer and high-density body All EMT Novel products feature the innovative EMT multi-layer core transducer technology. The coil core is designed in two parts and is arranged around a carrier made of high-strength titanium, which encloses the sapphire needle carrier. Incredible realistic performance is achieved, while at the same time the tried and trusted EMT typical specs are respected. The generator coil of the JSD Novel Gold is made of pure gold and creates a rich and colourful sound. The heavy housing made of a special alloy ensures optimal energy dissipation, even on demanding tonearms.

EMT Tontechnik, originally developed for German broadcasters, is renowned for its high-performance moving coil cartridges and digital reverb units that emphasize honesty and coherence. Their turntables and cartridges maintain a distinct sonic signature that blends transient speed with musical attack, while their reverb units, including the EMT 246 with its EMT 250 algorithm, are considered among the best digital reverbs ever made.
Check Amazon
Expand Details

Our summary

Video review

Our take on the brand

EMT Tontechnik, originally developed for German broadcasters, is renowned for its high-performance moving coil cartridges and digital reverb units that emphasize honesty and coherence. Their turntables and cartridges maintain a distinct sonic signature that blends transient speed with musical attack, while their reverb units, including the EMT 246 with its EMT 250 algorithm, are considered among the best digital reverbs ever made.
Website author headshot
Julian Shapiro
ExtremeHiFi Writer
Product Page
Product Page

What competes at this price?

Luxman
LMC-5
2695
/
Released
2022
LUXMAN's latest phono cartridge is the LMC-5. After 40 years' experience, our aim was to design it to have sensitivity to all the musical information pressed on a record. The MC type power generation engine features a cross-mounted iron core with a compact magnetic system to improve efficiency. For the vibration detection system, we selected a combination of an aluminum cantilever and a SHIBATA stylus, which boasts excellent tracing ability.
Check Amazon
Luxman is distinguished by its proprietary LECUA volume control technology and unique negative feedback system, both designed to maintain exceptional sound quality at low volumes while reducing distortion. The brand's integrated amplifiers feature precision resistors, advanced phono preamps, and rare tone controls that allow users to fine-tune their listening experience, all housed in durable, classic-styled components.
Expand Details

Our Summary

No items found.

Product Strengths

  • The LMC-5 creates a clearer window onto the music, offering more clarity, tighter focus, and better soundstage
  • Fantastic bass quality
  • Well-conceived and constructed with excellent build quality
  • The midrange is sonorous, making strings sing
  • Easy to mount and align due to its body shape and threaded holes

Product Considerations

  • A somewhat polite top end might not be ideal for those who prefer a brighter sound with more sizzle
  • Proper VTA/SRA is critical to achieving ideal balance
  • The pins may be smaller than the crimps on some tonearm cables, requiring adjustment
  • Vocals can be a little lean, depending on the system

Comparisons (according to reviewers)

  • Versus Goldring Eroica HX, the LMC-5 creates a clearer window onto the music and has better soundstage
  • Versus Denon DL-103 and Ortofon SPU series, the LMC-5 renders people, instruments, and the recording venue in three dimensions, has precise attack, and ultimate refinement

Takeaway: The Luxman LMC-5 is a well-built, beautiful cartridge that offers clarity, detail, and a romantic sweep to the sound, making it worth buying. It is a great cartridge to add to one's system.

Video review

Our take on the brand

Luxman is distinguished by its proprietary LECUA volume control technology and unique negative feedback system, both designed to maintain exceptional sound quality at low volumes while reducing distortion. The brand's integrated amplifiers feature precision resistors, advanced phono preamps, and rare tone controls that allow users to fine-tune their listening experience, all housed in durable, classic-styled components.
Website author headshot
Julian Shapiro
ExtremeHiFi Writer
Product Page
Product Page
Linn
Kendo
3715
/
Released
2022
Kendo is a modern martial art form; translated from the Japanese it means "way of the sword". At Linn however, the word has unique connotations. Our sword is forged of boron, with a super-fine-line diamond tip. Our armour is nickel-coated, 7075-grade aluminium.
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Linn is a hifi brand known for its modular designs, particularly the Sondek LP12 turntable where users can upgrade virtually every component over time to maintain performance across decades. The brand stands out for developing its own technologies in-house, including the Organik DAC with FPGA processing and Space Optimisation, which models room acoustics without needing microphone measurements.
Expand Details

Our Summary

No items found.

Product Strengths

  • Key to the enduring appeal of the LP12 is the indefinable rhythmic joy to the way it makes music
  • The Linn Selekt LP12 retains an extraordinary ability to draw you into the performance with a simple rhythmic rightness
  • The Selekt offers a level of performance that is an order of magnitude higher than LP12s of old
  • Fine details that are so easily lost from the grooves of a record are worked effortlessly into the performance
  • The LP12 is utterly painless to live with

Product Considerations

  • The Kendo cartridge isn't a very forgiving performer and can sound a little hard and forward with less pristine pressings
  • The Arko arm has a rather stiff example—that needs a little force—to move it out of its rest

Takeaway: The Linn Selekt LP12 is an insightful and enjoyable turntable that delivers an absolutely competitive performance with anything else at its price point. It is a formidable turntable that delivers the emotional content of the music above all else

Video review

Our take on the brand

Linn is a hifi brand known for its modular designs, particularly the Sondek LP12 turntable where users can upgrade virtually every component over time to maintain performance across decades. The brand stands out for developing its own technologies in-house, including the Organik DAC with FPGA processing and Space Optimisation, which models room acoustics without needing microphone measurements.
Website author headshot
Julian Shapiro
ExtremeHiFi Writer
Product Page
Product Page
EMT Tontechnik
JSD Pure
4495
/
Released
The most modern EMT generator of the Reference-products features a multi-facet diamond on sapphire cantilever. Our unique assembling technology makes it possible to tune the individual sound properties of this high-resolution transducer unit to maximum musicality.
Check Amazon
EMT Tontechnik, originally developed for German broadcasters, is renowned for its high-performance moving coil cartridges and digital reverb units that emphasize honesty and coherence. Their turntables and cartridges maintain a distinct sonic signature that blends transient speed with musical attack, while their reverb units, including the EMT 246 with its EMT 250 algorithm, are considered among the best digital reverbs ever made.
Expand Details

Our Summary

No items found.

Product Strengths

  • Direct connection with music's dynamism and energy
  • Stellar cartridge that gets under the skin of music with outstanding coherence and energy—encompassing, beguiling warmth of vinyl replay
  • Honest sound, extracting so much information from the groove, the sound is uncanny
  • Superb tracking and an ability to listen through pops and crackle well
  • Excellent sight-lining for horizontal alignment within the headshell

Product Considerations

  • Nude stylus with no stylus guard requires careful installation
  • More about musical drive than about air and spaciousness

Takeaway: The EMT JSD Pure Black is a cartridge that provides a direct and energetic connection to the music and brings out the warmth of vinyl. It is honest and extracts a lot of information to make records sound great.

Video review

Our take on the brand

EMT Tontechnik, originally developed for German broadcasters, is renowned for its high-performance moving coil cartridges and digital reverb units that emphasize honesty and coherence. Their turntables and cartridges maintain a distinct sonic signature that blends transient speed with musical attack, while their reverb units, including the EMT 246 with its EMT 250 algorithm, are considered among the best digital reverbs ever made.
Website author headshot
Julian Shapiro
ExtremeHiFi Writer
Product Page
Product Page

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