Note that this is a discontinued product. You may want to visit the brand's page here to browse their newer products.
What reviewers think
Bloggers and YouTubers have tried this product—so we've summarized their strongest opinions below. Links to full reviews follow.
Product Strengths
- Design is beautiful and stylish, with a unique cylindrical shape and high-end class
- Excellent clarity, richness, and a wide front soundstage, particularly with music
- The Formation Suite makes it easy to set up and operate, with its own mesh wireless network, and the B&W Home app is user-friendly
- Formation Bass delivers impressive bass performance and can fill a large room with accurate musical bass
- Supports Apple AirPlay 2, Spotify Connect, and Bluetooth, and is Roon Ready
Product Considerations
- The Formation Bar lacks HDMI connectivity, limiting it to Dolby Digital via optical input and preventing support for lossless audio and immersive formats like Dolby Atmos and DTS:X
- No included remote control, and reliance on the Formation app for primary control can be irritating
- The bass performance of the Formation Bar alone is limited, requiring the additional Formation Bass subwoofer for deep bass depth
- Stereo imaging isn't great, as the center channel is active on 2-channel playback and seems to carry the bulk of the vocal presentation
- The Formation Bar can enter a deep sleep state and reset the volume to a low level after being idle for several days
Comparisons (according to reviewers)
- Vs Sennheiser's AMBEO and GoldenEar's SuperCinema 3D Array XL, the Formation Bar and Bass are comparable, being high-end, audiophile-grade soundbars
Takeaway: The Bowers & Wilkins Formation Bar and Bass offer a unique design and exceptional sound quality, especially for music, and the user-friendly setup. If ease of use and a modern aesthetic are valued, this system could be worth it despite its input limitations and the need for the separate subwoofer.
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Manufacturer details
- Net weight: 5.5kg (12.1 lb)
- Dimensions (HxWxD): 109mm x 1240mm x 107mm (4.3 in x 48.8 in x 4.2 in)
- Drive units: 3 x 25mm (1 in) Double dome tweeter, 6 x 65 mm (2.6 in) Woven glass fibre cone bass/midrange
- Frequency response: 40Hz to 28kHz
- Input voltage: 100V – 240V – 50/60Hz
- Power consumption: Below 6 Watts (Sleep)
- Connections: Digital audio in (Toslink), Network (RJ45 Ethernet or WiFi), USB – service only
- Bluetooth: v4.1, Class 2 aptX HD AAC SBC
Brand highlights
Taking a step back to look at reviewers' thoughts of the brand's entire lineup—not just this product—what stands out most is the following:
- They consistently produce clear and crisp sound, often exceeding expectations for soundbars, making them a reliable choice for audio fidelity.
- Bowers & Wilkins products, particularly soundbars, are known for their elegant and minimalistic designs, often featuring high-quality materials like Nappa leather, aluminum, and unique mesh fabrics. This blend of aesthetics and functionality aims to seamlessly integrate into any room decor.
Select products
600 Series
- Positioning: The entry-level range in the Bowers & Wilkins lineup, designed to offer high-quality sound at an affordable price.
- Description: Praised for its affordability and the inclusion of the Titanium Dome tweeter, which provides clear and detailed high frequencies. Compared to the more expensive 700 Series, offers a more accessible entry point for those who want good sound quality without the premium price tag.
700 Series
- Positioning: Sits above the 600 Series, offering a step-up in performance and design, drawing on technologies from the flagship 800 Series.
- Description: Notable for its use of the Carbon Dome tweeter and Continuum cone. This series provides a more expansive soundstage than the 600 Series.
Signature Series
- Positioning: Represents a premium offering within the Bowers & Wilkins lineup, featuring enhanced versions of existing models with unique finishes and optimized components.
- Description: Distinguished by its luxurious design and tuning, offering superior sound clarity and detail. It builds on the 700 Series with further refinements and exclusive finishes.
Nautilus
- Positioning: The flagship model of Bowers & Wilkins, known for its iconic design and groundbreaking technology.
- Description: Celebrated for its unique spiral design and advanced acoustic technologies, such as the tapered damping tubes that minimize distortion. It stands apart from other models with its unparalleled sound quality and artistic design. This model is best suited for dedicated listening rooms where its full potential can be realized.
Our take on the brand
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Used
Bowers & Wilkins
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Our Summary
Product Strengths
- Clear and detailed audio, enhancing dialogue clarity significantly over TV speakers
- Compact size and aesthetic design make it suitable for smaller TVs (around 40-50 inches) and rooms, with flexible placement options
- Integrates seamlessly into the Sonos ecosystem, offering user-friendly operation and a cohesive app for control and setup
- Versatile connectivity through Wi-Fi and Apple Airplay 2, enabling wireless music streaming and integration with other Sonos speakers
Product Considerations
- Limited bass performance, potentially requiring a separate subwoofer for a more immersive experience
- Only connects to TVs via an optical port, lacking HDMI ARC and the ability to support higher quality audio formats
- Absence of Bluetooth connectivity, limiting its versatility for direct connections with devices
- Soundstage is narrower compared to wider soundbars, which may not provide as immersive a listening experience, although it does output in stereo
- The use of an optical connection means users have to go through an additional setup process so that their TV's remote can adjust the volume on it
Comparisons (according to reviewers)
- Vs Sonos Beam Gen 2: Offers a more affordable entry point into the Sonos ecosystem, sacrificing some features of the Beam Gen 2—such as Dolby Atmos and HDMI connectivity
- Vs Roku Streambar Pro: Has similar audio performance but fewer connectivity options
Takeaway: The Sonos Ray is a compact and stylish soundbar that noticeably upgrades the sound quality of the TV, especially for dialogue. Its integration with the Sonos ecosystem makes it a great choice for those looking to expand their multi-room audio setup.
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